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Privacy Policy

Last Updated: Jun 4, 2024

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What information do you collect?

We may collect and use personal information for the use of srmax.com such as, but not limited to the ways you interact with srmax.com, outgoing linked data, and incoming linked data. We also collect information provided for transactions and services offered by Saf-Gard and all its subsidiaries (SR Max, Michigan Industrial Shoe, Vulcan Safety Shoes, Industrial Protections Product, Summit Safety, and Lehigh Valley Safety Shoes) such as, but not limited to your name, address, phone number, email address, employer name, and payment methods and any other information that is volunteered to Saf-Gard and all its subsidiaries (SR Max, Michigan Industrial Shoe, Vulcan Safety Shoes, Industrial Protections Product, Summit Safety, and Lehigh Valley Safety Shoes) via promotions, newsletters, email, online chat, and phone.

How do you use this information?

We may use your personal information to moderate srmax.com, personalize experiences on srmax.com, enable access to SR Max’s services, send purchased products, provide purchased services, supply billing statements and invoices, collect payments, send volunteered marketing communications, and develop product recommendations.

Please note:

All the subsidiaries of Saf-Gard (SR Max, Michigan Industrial Shoe, Vulcan Safety Shoes, Industrial Protections Product, Summit Safety, and Lehigh Valley Safety Shoes) reserve the right to share information with our parent company, Saf-Gard Safety Shoe Company for the reasons listed above.

Although uncommon, Saf-Gard may disclose your personal information to third parties for the purposes listed above. The involved third parties are obligated to use personal information in accordance with the terms of this privacy statement.

Additionally, Saf-Gard may disclose your information if reasonably necessary for the purposes identified above to the extent that it is required to do so by law, in connection with any legal proceedings or prospective legal proceedings, and in order to establish, exercise or defend its legal rights.

How do you protect my information?

Saf-Gard takes reasonable technical and organizational precautions to prevent the loss, misuse or alteration of your personal information. Saf-Gard will store all of your personal information on secure servers. All transactions are protected by an encrypted Secure Socket Layer (SSL).

How do I contact SR Max about questions regarding this statement?

If you have any questions about this privacy statement, click here.

How do you update this privacy statement?

Saf-Gard may update this privacy statement by posting a new version on this website with, or without notice. Please check back occasionally to ensure you are familiar with our most current policy.

We collect the personal information you provide to us when you purchase our products or visit our website. The categories of information we may collect include:

Customers

  • Personal Identifiers, including name, email address, postal address, telephone number, and online Identifiers
  • Internet Activity
  • Commercial Information, including purchases
  • Financial Information, including credit or debit card number

Prospects

  • Personal Identifiers, including name, email address, postal address, telephone number, and online Identifiers
  • Commercial Information, including purchases

Information from other sources

We may collect personal information about you from third-party sources, including Data Brokers.

The categories of information we may collect include:

Data Brokers

  • Personal Identifiers, including Name, Email address, Postal address, Telephone number, and Online Identifiers
  • Financial Information, including Credit or debit card number

Retail Partners

  • Personal Identifiers, including Name and Postal address
  • Commercial Information, including Purchases

Uncategorized

  • Personal Identifiers, including Name and Postal address
  • Commercial Information, including Purchases

How long we keep your data

We do not retain data for any longer than is necessary for the purposes described in this Policy.

Why we process your information

We process personal information for the following business and commercial purposes:

  • Analyzing Data
  • Conducting Surveys
  • Creating Customer Profiles
  • Delivering Targeted Ads
  • Fulfilling Customer Orders
  • Improving our Products & Services
  • Internal Business Operations
  • Marketing Our Products & Services
  • Meeting Compliance & Legal Requirements
  • Operating Our Website or Mobile Apps
  • Preventing Fraud
  • Processing Payments
  • Providing Customer Support
  • Providing Cybersecurity
  • Sending Promotional Communications
  • Storing and Managing Data
  • Tracking Purchases & Customer Data

We may disclose personal information about you for business and commercial purposes when you purchase our products or visit our website:

Personal Information Sharing Categories
Personal Information CategoryCategories of Service ProvidersCategories of Third Parties
Personal IdentifiersBusiness Partners, Data Analytics Providers, Governance, Risk & Compliance Software, IT Infrastructure Services, Payment Processors, and Sales & Marketing ToolsAd Networks, Data Analytics Providers, Payment Processors, Shipping Services, and web developers
Internet ActivityNoneData Analytics Providers
Commercial InformationBusiness Partners and IT Infrastructure Servicesweb developers
Financial InformationPayment ProcessorsNone

SMS Marketing. In some instances, with your affirmative consent, we may send you marketing/promotional communications via text message. With the exception of marketing-related service providers acting on our behalf, we do not sell, share, or disclose your mobile number or opt-in consent information to third parties for any purpose (including, but not limited to, for their own marketing purposes). By providing your consent to receive text messages, you acknowledge and agree to the following: 

  • Message frequency may vary based on your interactions with our Services.
  • Message and data rates may apply. 
  • You may text HELP for help. Text STOP to unsubscribe. 
  • Mobile carriers are not liable for delayed or undelivered messages. 

 Eligible Users. We make no claim that the Services are appropriate for all jurisdictions. Access to the Services may not be legal by certain persons or in certain jurisdictions. You are responsible for compliance with the laws of your jurisdiction. Contact UsIf you have any questions about this Privacy Policy click ereh or email moc.seohsytefas@ycavirp.

This section provides additional information for people in the European Economic Area (EEA), United Kingdom (UK), or Switzerland (CH). The terms used in this section have the same meaning as in the General Data Protection Regulation, the UK Data Protection Act, and the Swiss Federal Act on Data Protection (collectively, “European Privacy Laws”). The term “personal information” as used in this notice has the same meaning as “personal data” in the European Privacy Laws.

Collection and Disclosure of Personal Data

The personal data we collect and how we share it is described above in our Privacy Policy.

We may disclose your personal information to the following third party controllers for business purposes:LinkedIn Ads, PayPal - Pay with PayPal, Venmo, Pay Later, Google Ads, Meta Ad Network. To understand how these parties handle your data, please refer to their respectiveprivacy policies.

Cookie Notice

We use cookies to improve your experience on our site and to allow us and third parties to personalize the marketing content you see on other websites and social media. Website visitors from European Privacy Law regions can control cookie settings. Manage your region specific consent settings here.

Essential Cookies

We use these cookies for things like security, logins, site errors, and processing payments. We can't turn these necessary cookies off, but you can control them in your browser.

Cookie NameProviderDuration
_cfuvidSession
BrowserId1 Year
BVBRANDID1 Year
BVBRANDSID31 Mins
PHPSESSIDFirst PartySession
polaris_consent_settingsTrueVault5 Months 27 Days
SHARPFirst PartySession
us_privacyTrueVault5 Months 27 Days
Analytics Cookies

These cookies tell us how you use our sites and apps, and provide information to help us improve your experience.

Cookie NameProviderDuration
_gaGoogle Analytics1 Year 1 Month 4 Days
_ga_3043QE21FJGoogle Analytics1 Year 1 Month 4 Days
_gat_gtag_UA_8683373_2Google Analytics2 Mins
_gat_UA-8683373-2Google Analytics2 Mins
_gidGoogle Analytics1 Day
lpv6914231 Mins
ssi1 Year
visitor_id691421 Year 1 Month 4 Days
visitor_id691421 Year 1 Month 4 Days
visitor_id69142-hash1 Year 1 Month 4 Days
visitor_id69142-hash1 Year 1 Month 4 Days
Personalization Cookies
We do not use cookies to personalize content for you.
Advertising Cookies

These cookies help us decide which products, services and offers may be relevant for you. We use this data to customize the marketing content you see on websites, apps and social media, and to measure your interactions with that content. We might use these cookies to advertise our products to you when you visit other websites.

Cookie NameProviderDuration
_fbpMeta Ad Network2 Months 29 Days
_gcl_auGoogle Ads2 Months 29 Days
demdex5 Months 27 Days
dpm5 Months 27 Days

Lawful Bases and Legitimate Interests

We process personal data on the following lawful bases:

  • Complying with legal obligations
  • Fulfilling contracts
  • Consent
  • Legitimate interests

Where we process personal data on the basis of our legitimate interests, we pursue the following interests: Fulfilling Customer Orders, Operating Our Website or Mobile Apps, Sending Promotional Communications, Analyzing Data, Conducting Surveys, Creating Customer Profiles, Delivering Targeted Ads, Improving our Products & Services, Internal Business Operations, Marketing Our Products & Services, Meeting Compliance & Legal Requirements, Preventing Fraud, Processing Payments, Providing Customer Support, Providing Cybersecurity, Storing and Managing Data, and Tracking Purchases & Customer Data.

International Data Transfers

We may send the personal data of individuals in the EEA/UK/CH to third countries, including the United States, where it may be stored or processed, for example on our service providers’ cloud servers. When we transfer personal data, we rely either on Adequacy Decisions as adopted by the European Commission (EC), the UK Information Commissioner's Office (ICO), or the Swiss Federal Data Protection and Information Commissioner (FDPIC) on the basis of the EU-US Data Privacy Framework, UK-US Data Bridge, and Swiss-U.S. Data Privacy Framework agreements, Standard Contractual Clauses (SCCs) issued by the EC or the FDPIC, or International Data Transfer Agreements (IDTAs) approved by the ICO. Data protection authorities have determined that the SCCs and IDTAs provide sufficient safeguards to protect personal data transferred outside the EEA/UK/CH. You may read more about international data transfer mechanisms at the following links:

Privacy Rights

Individuals in the EEA/UK/CH have the following rights regarding their personal data.Make a Privacy Request by clicking here. Once you submit a request, we will verify your identity and process your request in most cases within 30 days.

Right to access. You have the right to request a copy of the personal data we hold about you.

Right of portability. You have the right to ask us to transfer your data to another party.

Right to rectification. You have the right to request that we rectify any incorrect information we have about you.

Right of erasure. You have the right to request that we erase (delete) any personal information we hold about you.

Right to withdraw consent. You have the right to withdraw your consent at any time when we rely on your permission to process your personal data.

Right to object. You have the right to object to our use of data about you.

Right to restrict processing. In certain circumstances, you have the right to restrict our processing of your personal data to storage only, subject to some exceptions. This right applies when:

  • You have contested the accuracy of your personal data and we are still verifying its accuracy.
  • Your personal data has been unlawfully processed under the GDPR.
  • You need for us to keep your data in order to establish, exercise, or defend a legal claim.
  • You have previously objected to our processing of your personal data and the status of that review is still pending.

Right to lodge a complaint with a supervisory authority. You have a right to lodge a complaint with a supervisory authority. For more information, you can visit theInformation Commissioner’s Office website at https://ico.org.uk/, the Federal Data Protection and InformationCommissioner’s website at https://www.edoeb.admin.ch/, or see a list of EU Data Protection Authorities athttps://www.gdprregister.eu/gdpr/dpa-gdpr/.

Inquiries

Controller contact information

Saf-Gard

moc.seohsytefas@ycavirp